Bachelor of Business/Bachelor of Data Science

Program code

1605

Available at

Nathan

Gold Coast

Mount Gravatt

Logan

South Bank

Online

Offshore

Other

Duration

4 years full-time
8 years part-time

Credit points

320

Indicative fee

CSP available (more)

 Calculate your fees

Entry requirements

14

OP 2019

68

Rank 2019 (more)

Offered in

Trimester 1, Trimester 2 and Trimester 3

Prerequisites

  • English (4SA)

Assumed knowledge

  • Maths A or B (4SA)

OP 1-6 Guarantee

If you receive an OP 1-6 or equivalent and meet subject prerequisites, you are guaranteed a place in this program.

My details

Programs change over time. Course lists and requirements are specific to the year you started studying.

 

Domestic students enrolled in this program whose first language is not English may complete the following English Language Enhancement (ELE) course as an elective.

Students whose first language is English are not permitted to undertake this ELE course.

For Domestic and those International students not required to complete the English Language Enhancement course

For the award of Bachelor of Business/Bachelor of Data Science (BBus/BDataSc), you must successfully complete 320 credit points, made up of the core courses AND

  • 60 credit points for a Business major, or
    • if you elect not to complete a major, you will complete 60 credit points from the specified list;
    AND
  • 60 credit points of listed and/or free-choice electives.

Other program requirements

You must successfully complete:

  • no more than 120 credit points of Level 1 courses (the first digit of a course code denotes the level);
  • at least 60 credit points of Level 3 courses or higher.

This degree/s may be awarded with Distinction where a student achieves a minimum program GPA of 6.5 with no failed courses. The words 'This award was achieved with Distinction' will be recorded on the testamur and will appear below the conferral date of the award.

Australian Qualifications Framework (AQF) Level and Type

The Australian Qualifications Framework (AQF) is the national policy for regulated qualifications in Australian education and training. The Bachelor of Business and the Bachelor of Data Science are accredited as an AQF Level 7 - Bachelor Degree.

Program learning outcomes

Program Learning Outcomes communicate to the community the value of the Griffith educational experience as benchmarked against national qualification standards.

Program Learning Outcomes for the Bachelor of Business and Bachelor of Data Science describe the knowledge, skills and the application of knowledge and skills you will acquire through studying the Griffith program of your choice.

Year 1

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 1621ICT Web Technologies  10
Tri 1,2 1017SCG Foundation Mathematics (see Note 1) 10
OR
Tri 1,2   Listed and/or Free-choice elective  10
Tri 1,2 or 3 1003MKT Introduction to Marketing  10
Tri 1,2 or 3 1101IBA Management Concepts  10
Tri 1,2 or 3 1303AFE Economics for Decision Making 1  10
OR
Tri 1,2 or 3 5901LHS Language and Communication for Business and Commerce (see Note 2) 10
Tri 1,2 1201SCG Linear Algebra  10
Tri 2,3 1701ICT Creative Coding  10
Tri 2,3 1802ICT Foundations of Systems Development  10

Note 1: Students entering the program with Mathematics A or equivalent should complete 1017SCG Foundation Mathematics in their first Trimester of study. Students entering the program with Mathematics B or C or equivalent will not be permitted to complete 1017SCG and should undertake a Listed or free-choice elective.

Note 2: Students required to complete 5901LHS will complete the course in their first trimester of entry in place of 1303AFE.

Year 2

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 2807ICT Programming Principles  10
Tri 1 2814ICT Data Management (offered from 2020) 10
OR
Tri 2 2808ICT Information and Security Management  10
Tri 1,2 1001EHR Work and Employability  10
Tri 1,2 or 3 1102AFE Accounting for Decision Making  10
Tri 1,2 or 3 1305AFE Business Data Analysis  10
Tri 2 2030ICT Introduction to Big Data Analytics  10
Tri 2,3 2810ICT Software Technologies  10
Tri 2 2703ICT Web Application Development  10

Year 3

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 3030ICT Data Analytics  10
Tri 1 3031ICT Applied Data Mining  10
Tri 1,2 or 3 2105AFE Introduction to Business Law  10
Tri 1,2 or 3 2004GIR Government-Business Relations  10
Tri 1,2 or 3   Business major courses  10
OR
Tri 1,2 or 3   Business courses (for students electing to not complete a Business major)  10
Tri 1,2 or 3   Listed and/or Free-choice elective  10
OR
Tri 1,2 or 3 1303AFE Economics for Decision Making 1 (see Note 1) 10
Tri 1,2 or 3   Business major courses  20
OR
Tri 1,2 or 3   Business courses (for students electing to not complete a Business major)  20

Note 1: Students who completed 5901LHS in Year 1 must complete 1303AFE in Year 3.

Year 4

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 4030ICT Big Data Analytics and Social Media  10
Tri 1,2 or 3   Business major courses  30
OR
Tri 1,2 or 3   Business courses (for students electing to not complete a Business major)  30
Tri 1,2   Listed and/or Free-choice elective  40

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 2128IBA Business Processes  10
Tri 1,2 2005EHR Organisational Behaviour  10
Tri 1,3 3144IBA Quality Management (GC Tri 1; NA Tri 1, Tri 3) 10
Tri 1,2 or 3 3112IBA Management Strategy and Decision Making (GC Tri 1, Tri 2; NA Tri 1, Tri 2, Tri 3) 10
Tri 1,2 3114IBA Management Problem Solving (capstone course) 10
Tri 2,3 3006IBA Business Ethics and Corporate Governance (GC Tri 2; NA Tri 2, Tri 3) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2028IBA Asian Business  10
Tri 1 2029IBA Family Business in Asia (not offered at GC in 2019) 10
Tri 2 2011IBA Export Management  10
Tri 1 3017IBA Crime, Business and Politics in Asia  10
Tri 3 3004IBA Intercultural Management (also offered online via OUA in Study Period 1) 10
Tri 2 3012IBA The Social Context of Asian Business (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2011EHR The Reality and Future of Work  10
Tri 1 2006EHR Health and Safety in the Workplace  10
Tri 1,2 2001EHR Management Employee Relations (Tri 1 online) 10
Tri 1 3015EHR Employment Relations Law  10
Tri 2,3 3001EHR Negotiation  10
Tri 2 3006EHR Employment Strategies in Action (capstone course) 10

This major is offered at South Bank, Nathan and the Gold Coast

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,2 or 3 2043MKT Entrepreneurship and New Business Ventures (NA Tri 1 & Tri 3; SB Tri 2; GC Tri 2 & Tri 3) 10
Tri 1,2 2036MKT Retail Marketing (SB & GC Tri 1; NA Tri 2) 10
Tri 1,2 2038MKT Personal Selling and Sales Management (SB & GC Tri 1; NA Tri 2) 10
Tri 1,2 2098MKT Branding and Promoting New Business Ventures (SB & GC Tri 1; NA Tri 2) 10
Tri 1,2 3019MKT Franchising and Small Business (NA Tri 1; SB & GC Tri 2) 10
Tri 1,2 3045MKT New Venture Business Planning (capstone course) (NA Tri 1; SB & GC Tri 2) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2219THS Event Management Principles  10
Tri 1 2315THS Event Marketing and Sponsorship  10
Tri 2 2209THS Managing Projects in Service Industries  10
Tri 1 3117THS Facility and Venue Management  10
Tri 2 3213THS Conference and Convention Management  10
Tri 2 3204THS Event Evaluation (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 2002EHR Human Resource Management Principles  10
Tri 1,2 2005EHR Organisational Behaviour  10
Tri 1,2 2009EHR Recruitment and Selection  10
Tri 1 3010EHR Training and Development  10
Tri 1 3011EHR Performance Management  10
Tri 1,2 3012EHR Applied Human Resource Management and Change (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2002IBA Firm Behaviours and Business Strategy  10
Tri 1 2005IBA Comparative Management  10
Tri 1 2028IBA Asian Business  10
Tri 1 3001IBA International Trade and Competition (capstone course) 10
Tri 2 3042MKT Marketing Globally  10
Tri 2 3209AFE International Finance  10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 2128IBA Business Processes  10
Tri 1 2150IBA Introduction to Supply Chain Management  10
Tri 2 2154IBA Business Logistics  10
Tri 1 3145IBA Purchasing and Supply Management  10
Tri 2 3155IBA Operations Management  10
Tri 2 3156IBA Applied Business Optimisation and Modelling (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,3 2004MKT Consumer Psychology  10
Tri 2 2034MKT Market Research  10
Tri 1 2029MKT Advertising and Creative Strategies  10
Tri 2 3006MKT Services Marketing  10
Tri 1,3 3040MKT Digital and Social Media Marketing  10
Tri 2 3028MKT Marketing Strategy and Metrics (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2009THS Real Estate and Property Development Principles  10
Tri 2 2209THS Managing Projects in Service Industries  10
Tri 2 2211AFE Real Estate Finance  10
Tri 1 3220THS Real Estate and Property Development Law  10
Tri 1 3216THS Strata Communities and Management  10
Tri 2 3219THS Property Development Process (capstone course) 10
Note: You can complete the Real Estate License externally through a variety of independent accredited providers including the Queensland real estate industry peak body the Real Estate Institute of Qld (REIQ) and apply for credit towards an elective through the University Credit processes.

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2309THS Sport Management Principles  10
Tri 1 2018THS Organising and Staging Major Sport Events  10
Tri 1 3110THS Contemporary Issues in Sport Business  10
Tri 2 2312THS Sport Information  10
Tri 2 3323THS Sport Marketing  10
Tri 2 3333THS Sport Development Systems (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2101GIR The Politics of Sustainability  10
Tri 2 2002MKT Corporate Communications and Public Relations  10
Tri 1,3 2008EHR Business Communication  10
Tri 1 3055MKT Green Marketing  10
Tri 2 2313AFE Environmental and Energy Economics  10
Tri 2,3 3006IBA Business Ethics and Corporate Governance (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1 2204THS Tourism Management Principles  10
Tri 1 3200THS Destination Marketing  10
Tri 2 2233THS Tourism Impact Assessment  10
Tri 1 3120THS Tourism and Culture  10
Tri 2 3018THS Destination Management  10
Tri 2 3307THS Tourism Small Business Management (capstone course) 10

You must complete the following courses:

Trimester Course code Course title CP
Tri 1,2 or 3 3112IBA Management Strategy and Decision Making (capstone course) (GC Tri 1, Tri 2; NA Tri 1, Tri 2, Tri 3) 10
Tri 2,3 3006IBA Business Ethics and Corporate Governance (GC Tri 2; NA Tri 2, Tri 3) 10

You must complete 40 credit points from the following courses:

Trimester Course code Course title CP
Tri 1,3 2128IBA Business Processes  10
Tri 2 2002MKT Corporate Communications and Public Relations  10
Tri 1,3 2008EHR Business Communication  10
Tri 1,2 or 3 2043MKT Entrepreneurship and New Business Ventures (NA: Tri 1 & Tri 3; GC: Tri 2 & Tri 3) 10
Tri 1 2101GIR The Politics of Sustainability  10
Tri 1 3033IBA Managing People in the Asia Pacific (not offered from 2019) 10
OR
Tri 1 3009EHR International Human Resource Management  10
Tri 1,2 2005EHR Organisational Behaviour  10
Tri 2 2209THS Managing Projects in Service Industries  10
Tri 3 3004IBA Intercultural Management (also offered online via OUA in Study Period 1) 10

The listed elective interest groups are provided to assist you in choosing electives that align with your career interests. You are not limited to selection from any one group - you can select from across the listed elective interest groups. You must ensure that you do not exceed the maximum of Level 1 courses (120 credit points) in your entire program.

Elective courses may be available at multiple campuses and during a different trimester. Click on the course code to find out more information on where and when the course is offered.

Asian and International Business
Trimester Course code Course title CP
Tri 1 2020GIR Global Security  10
Tri 1 3009EHR International Human Resource Management  10
Tri 1,2 or 3 1005IBA Introduction to International Business  10
Tri 2,3 3004IBA Intercultural Management  10
Tri 2 1013IBA Transforming Asian Economies  10
Tri 2 2016GIR Power in East Asia  10
Tri 2 2011IBA Export Management  10
Tri 2 3010GIR China and the World  10
Employment Relations
Trimester Course code Course title CP
Tri 1 3009EHR International Human Resource Management  10
Tri 2 2007EHR Labour Market Issues  10
Entrepreneurship and Self-Employment
Trimester Course code Course title CP
Tri 1,2 2545QCA Creative Thinking  10
Tri 1,3 2002EHR Human Resource Management Principles  10
Tri 1,3 3144IBA Quality Management  10
Tri 1,3 3040MKT Digital and Social Media Marketing  10
Tri 1,2 or 3 3112IBA Management Strategy and Decision Making  10
Tri 1,2 or 3 3031IBA Griffith Innovation Challenge  10
Tri 2 3307THS Tourism Small Business Management  10
Tri 3 3013MKT Entertainment and the Arts Marketing  10
Employability electives

The following courses focus on preparation for, and gaining, employment. For more information please visit Griffith Business School Opportunities.

Trimester Course code Course title CP
Tri 1,3 2008EHR Business Communication  10
Tri 1,2 3000AFE Commerce WIL  10
Tri 1,2 3217AFE Student Managed Investment Fund  10
Tri 1,2 3001GBS UG Business Internship I  10
Tri 1,2 3000GBS UG Business Internship II  20
Tri 1,2 3035IBA Asian Politics/Business Research Project  10
Tri 1,2 3400THS Career Development  10
Tri 1,2 or 3 2043MKT Entrepreneurship and New Business Ventures  10
Tri 1,2 or 3 3114IBA Management Problem Solving  10
Tri 1,2 or 3 3002LFC Community Internship  10
Tri 1,2 or 3 3029MKT Self-Marketing  10
Tri 2 3014IBA International Business Negotiation  10
Tri 2 3016EHR Disruption, Technology and Workplaces  10
Tri 1,2 or 3 3031IBA Griffith Innovation Challenge  10
Tri 1 3101GBS Applied Digital WIL for Start-Ups  10
Tri 1,2 or 3 3002GBS Industry Project  10
Tri 2 3100AFE Engaging with Aboriginal and/or Torres Strait Islander Business Communities  10
Tri 2,3 3001EHR Negotiation  10
Tri 3 3003GBS UG Global Mobility Internship II  20
Tri 3 3034IBA Asian Immersion Study Tour  10
Event Management
Trimester Course code Course title CP
Tri 1 2018THS Organising and Staging Major Sport Events  10
Tri 1 3118THS Planning Sustainable Communities  10
Tri 1 3200THS Destination Marketing  10
Tri 1 3226THS Tourism Study Tour  10
Tri 2,3 3201THS Managing Risk in Tourism, Events and Hospitality  10
Tri 2 2220THS Athlete Management Principles  10
Tri 2 3018THS Destination Management  10
Tri 1 3120THS Tourism and Culture  10
Tri 2 3207THS Event Business Development  10
Tri 2 3224THS Community Events and Festivals  10
Human Resource Management
Trimester Course code Course title CP
Tri 1 2006EHR Health and Safety in the Workplace  10
Tri 1 3009EHR International Human Resource Management  10
Tri 1,3 2008EHR Business Communication  10
Tri 1,2 2001EHR Management Employee Relations  10
Tri 2 2007EHR Labour Market Issues  10
Tri 2 3002EHR Electronic Human Resource Management  10
Logistics and Supply Chain Management
Trimester Course code Course title CP
Tri 1 3144IBA Quality Management  10
Tri 1,2 or 3 3112IBA Management Strategy and Decision Making  10
Tri 1,2 or 3 3004IBA Intercultural Management  10
Tri 2 2011IBA Export Management  10
Tri 2 3014IBA International Business Negotiation  10
Management
Trimester Course code Course title CP
Tri 1 2005IBA Comparative Management  10
Tri 1 3027GIR Business and Politics in the Asia Pacific Region  10
Tri 2 2011IBA Export Management  10
Tri 2 3155IBA Operations Management  10
Tri 2,3 3004IBA Intercultural Management  10
Marketing
Trimester Course code Course title CP
Tri 1 3007MKT Social Marketing: Applying Marketing for Social Change  10
Tri 1 3055MKT Green Marketing  10
Tri 1,2 2036MKT Retail Marketing  10
Tri 2 2002MKT Corporate Communications and Public Relations  10
Tri 2 3042MKT Marketing Globally  10
Tri 3 3013MKT Entertainment and the Arts Marketing  10
Real Estate and Property Development
Trimester Course code Course title CP
Tri 1 3118THS Planning Sustainable Communities  10
Tri 1,2 1220THS Information Systems for Services Industries  10
Tri 1,3 2008EHR Business Communication  10
Tri 2,3 3001EHR Negotiation  10
Tri 1,2 or 3   Real Estate License (see Note 1) 10

Note: Students can complete the Real Estate License externally through a variety of independent accredited providers including the Queensland real estate industry peak body the Real Estate Institute of Qld (REIQ) and apply for credit towards an elective through the University Credit processes.

Sport Management
Trimester Course code Course title CP
Tri 1 2219THS Event Management Principles  10
Tri 1 2315THS Event Marketing and Sponsorship  10
Tri 1 3117THS Facility and Venue Management  10
Tri 2 2220THS Athlete Management Principles  10
Tri 2 2209THS Managing Projects in Service Industries  10
Tri 2 3204THS Event Evaluation  10
Tri 2 3224THS Community Events and Festivals (not offered in 2018) 10
Sustainable Enterprise
Trimester Course code Course title CP
Tri 1 2204THS Tourism Management Principles  10
Tri 1 2281ENV Economics and the Environment  10
Tri 1 3118THS Planning Sustainable Communities  10
Tri 1,2 3012EHR Applied Human Resource Management and Change  10
Tourism Management
Trimester Course code Course title CP
Tri 1 3117THS Facility and Venue Management  10
Tri 1 3226THS Tourism Study Tour  10
Tri 1 3203THS Tourism and Hotel Economic Analysis  10
Tri 1 3006THS Cruise Industry Management  10
Tri 1 3118THS Planning Sustainable Communities  10
Tri 1,2 1220THS Information Systems for Services Industries  10
Tri 1,2 1005THS People and Places in the Service Industries  10
Tri 1,3 2222THS Hotel Distribution and Sales  10
Tri 1,3 3214THS Financial Management for Tourism and Hotels  10
Tri 2 2213THS Food and Wine Tourism  10
Tri 2 3231THS Managing Hospitality Service Experiences  10
Tri 2 3213THS Conference and Convention Management  10
Tri 2,3 3201THS Managing Risk in Tourism, Events and Hospitality  10
Tri 3 2217THS Wine Studies  10
Tri 3 3008THS Cruise Industry Experience  10

You may select free-choice electives from the lists below or any Undergraduate free-choice elective offered across the University provided pre-requisites are met. You must ensure that you do not exceed the maximum of Level 1 courses (100 credit points) in your entire program. If you require guidance, please liaise with your Program Director.

Trimester Course code Course title CP
Tri 1 1084LHS Modern Standard Chinese (Mandarin) 1A  10
Tri 2 1085LHS Modern Standard Chinese (Mandarin) 1B  10
Tri 1 1080LHS Spanish 1A  10
Tri 2 1081LHS Spanish 1B  10
Tri 1 1090LHS Italian 1A  10
OR
Tri 3 1092LHS Intensive Italian 1A  10
Tri 2 1091LHS Italian 1B  10
OR
Tri 3 1093LHS Intensive Italian 1B (offered South Bank only) 10
Tri 1,3 1032LHS Japanese 1A  10
Tri 2,3 1033LHS Japanese 1B  10
Tri 1 1705LHS Foundations of Western Culture  10
Tri 1 1611ICT Emerging Technologies  10
Tri 1 1505LHS Introduction to Communication and Journalism  10
Tri 1 1004IBA Modernising Asia (offered Nathan) 10
Tri 1 1043SCG Introduction to Environmental Sustainability  10
Tri 1 1007LHS Understanding the Social World  10
Tri 1 1603LHS Islam in the Modern World  10
Tri 1 2002GIR Australian Politics and Government  10
Tri 1 2009GIR Economic Ideas and Political Institutions (not offered in 2019) 10
Tri 1 2013GIR Political Leadership  10
Tri 1 2101GIR The Politics of Sustainability  10
Tri 1 2008GIR Chinese Government and Politics  10
Tri 1 3007GIR American Foreign Policy  10
Tri 1 3018GIR Terrorism, Counter-terrorism, and Globalisation  10
Tri 1 3226THS Tourism Study Tour  10
Tri 1 3014LHS Chinese/English Written Communication 1  10
Tri 1 3012LHS Chinese/English Business Interpreting 1  10
Tri 1 3518LHS Media Campaigns and Strategies  10
Tri 1,3 1043SCG Introduction to Environmental Sustainability  10
Tri 1,3 1007ICT Computer Systems and Networks  10
Tri 1,3 1001PSY Introduction to Psychology 1  10
Tri 1,3 2513LHS Media Law  10
Tri 1,3 2107ENV Introduction to Geographic Information Systems  10
Tri 1,2 1008IBA Understanding Asia (Tri 1 NA; Tri 2 GC) 10
Tri 1,2 or 3 1203AFE Money, Banking and Finance (offered Tri 3 at Nathan only) 10
Tri 1,2 or 3 1303AFE Economics for Decision Making 1  10
Tri 1,2 or 3 1101IBA Management Concepts  10
Tri 1,2 or 3 1005IBA Introduction to International Business  10
Tri 2 1003CCJ Law Government and Justice  10
Tri 2 1507LHS Research Skills and Writing for Communication and Journalism  10
Tri 2 1213LHS Approaches to Human Security  10
Tri 2 1003GIR Globalisation, the Asia-Pacific and Australia  10
Tri 2 1102GIR The Mechanics of Power  10
Tri 2 2509LHS Media, Politics and Public Opinion  10
Tri 2 3010GIR China and the World  10
Tri 3 2010GIR Introduction to American Politics  10
Tri 2 2012GIR European Democracy in the Twenty-First Century  10
Tri 2 2016GIR Power in East Asia  10
Tri 2 3013GIR Power and Policy Making  10
Tri 2 3016GIR The Politics of Identity: Religion, Culture and Globalisation  10
Tri 2 2019GIR Politics of International Law and Organisations  10
Tri 2 3008GIR Human Rights in World Politics  10
Tri 2 3019GIR Parties, Campaigns and Elections  10
Tri 2 3418ENV Spatial Modelling  10
Tri 2 2505LHS Ethical Communication  10
Tri 2 3015LHS Chinese/English Written Communication 2  10
Tri 2 3013LHS Chinese/English Business Interpreting 2  10
Tri 2 3533LHS Japanese for Professional Purposes  10
Tri 2 1010IBA The Politics of Religion in Asia (offered Nathan) 10
Tri 2 1117LHS World History  10
Tri 2,3 1002PSY Introduction to Psychology 2  10
Tri 2,3 1803ICT Information Systems Foundations  10
Tri 3 1024LHS Japan Study Tour  10
Tri 3 3017GIR The Way of the Dictator  10
Tri 3 3008THS Cruise Industry Experience  10