Green Marketing (3055MKT)

Green Marketing is particularly relevant in today's context of a growing demand for products, services and systems that are environmentally sustainable. In this course you will learn how organisations develop environmentally friendly strategies for product innovation, brand reputation and brand equity. Marketing communication and supply chain issues are also explored, with an emphasis on the concept of more sustainable product life cycles. This course is offered: Gold Coast: Trimester 1 Night (odd years) Day (even years); Nathan: Trimester 2 (2018 only), Trimester 1 (from 2019) Night (odd years) Day (even years).

Course study information

Credit points (awarded)

10 (10)

Study level

Undergraduate

Student contribution band

Band 3

Usually available

Gold Coast Trimester 1Nathan Trimester 1Nathan Trimester 2

Course offerings and timetables

Convenor

Course profile is currently unavailable

Key dates

Course start date
8 July 2019
Last day to add a course
21 July 2019
Last day to drop a course without financial penalty (Census date)
4 August 2019
Last day to drop a course without academic penalty
8 September 2019

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (40656) Open Wednesday 10:00 - 11:50
Weeks 1 - 5, 6 - 12
N25 0.06
Science 1 Building
Nathan Campus
Class Availability When Where Notes
You must attend this Workshop
Workshop (44247) Open Wednesday 12:00 - 12:50
Weeks 1 - 5, 6 - 12
N76 1.05
Campus Heart Building
Nathan Campus

Convenor

Key dates

Course start date
25 February 2019
Last day to add a course
10 March 2019
Last day to drop a course without financial penalty (Census date)
24 March 2019
Last day to drop a course without academic penalty
28 April 2019

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Workshop
Workshop (10786) Wednesday 09:00 - 11:50
Weeks 1 - 7, 8 - 12
G42 3.04
Griffith Business School
Gold Coast Campus

Convenor

Key dates

Course start date
25 February 2019
Last day to add a course
10 March 2019
Last day to drop a course without financial penalty (Census date)
24 March 2019
Last day to drop a course without academic penalty
28 April 2019

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (10787) Monday 13:00 - 15:50
Weeks 1 - 7, 8 - 12
N50 0.32
Business Building
Nathan Campus

Convenor

Key dates

Course start date
9 July 2018
Last day to add a course
22 July 2018
Last day to drop a course without financial penalty (Census date)
5 August 2018
Last day to drop a course without academic penalty
9 September 2018

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (41572) Wednesday 10:00 - 11:50
Weeks 1 - 5, 6 - 12
N25 0.06
Science 1 Building
Nathan Campus
Class Availability When Where Notes
You must attend this Workshop
Workshop (44244) Wednesday 12:00 - 12:50
Weeks 1 - 5, 6 - 12
N76 1.05
Campus Heart Building
Nathan Campus