Consumer Psychology (2004MKT)

Successful marketing decisions require a sound understanding of consumer behaviour, whether in the context of commercial firms, non-profit organisations, or government departments. This course provides you with a thorough appreciation of the complexities of consumer decision-making to ensure that your future marketing decisions achieve your objectives in your target market. This course is offered: Gold Coast and Nathan campus: Trimester 1, Trimester 3 Intensive. Note: This course has a prerequisite: 1003MKT/1083MKT Introduction to Marketing Incompatible: 2084MKT Consumer Psychology

Course study information

Credit points (awarded)

10 (10)

Study level

Undergraduate

Student contribution band

Band 3

Usually available

Gold Coast Trimester 1Gold Coast Trimester 3Nathan Trimester 1Nathan Trimester 3

Course offerings and timetables

Convenor

Key dates

Course start date
25 February 2019
Last day to add a course
10 March 2019
Last day to drop a course without financial penalty (Census date)
24 March 2019
Last day to drop a course without academic penalty
28 April 2019

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (10276) Open Tuesday 12:00 - 13:50
Weeks 1, 6, 9
N18 THEATRE 1
Central Theatres Complex
Nathan Campus
Class Availability When Where Notes
You must attend one Workshop
Workshop (12197) Full Tuesday 18:00 - 19:50
Weeks 1 - 7, 8 - 12
N50 0.32
Business Building
Nathan Campus
Workshop (12196) Full Friday 10:00 - 11:50
Weeks 1 - 7, 8 - 12
N50 0.32
Business Building
Nathan Campus
Workshop (12195) Thursday 12:00 - 13:50
Weeks 1 - 7, 8 - 12
N50 0.32
Business Building
Nathan Campus

Convenor

Key dates

Course start date
25 February 2019
Last day to add a course
10 March 2019
Last day to drop a course without financial penalty (Census date)
24 March 2019
Last day to drop a course without academic penalty
28 April 2019

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (10275) Open Monday 18:00 - 19:50
Weeks 1, 6, 9
G17 THEATRE 4
Lecture Theatres 3/4 Complex
Gold Coast Campus
Class Availability When Where Notes
You must attend one Workshop
Workshop (12193) Open Monday 11:00 - 12:50
Weeks 2 - 7, 8 - 12
G06 3.28
Academic 2
Gold Coast Campus
Workshop (12192) Monday 12:00 - 13:50
Weeks 1 - 7, 8 - 12
G11 3.60
Learning Commons
Gold Coast Campus
Workshop (12191) Monday 14:00 - 15:50
Week 1
G39 1.16
Science and Engineering
Gold Coast Campus
Monday 14:00 - 15:50
Weeks 2 - 7, 8 - 12
G42 3.04
Griffith Business School
Gold Coast Campus
Workshop (12190) Monday 16:00 - 17:50
Week 1
G42 1.08
Griffith Business School
Gold Coast Campus
Monday 16:00 - 17:50
Weeks 2 - 7, 8 - 12
G42 3.04
Griffith Business School
Gold Coast Campus
Workshop (12189) Open Monday 10:00 - 11:50
Week 1
G01 3.25
Academic 1
Gold Coast Campus
Monday 10:00 - 11:50
Weeks 2 - 7, 8 - 12
G16 1.11
Clinical Sciences 2
Gold Coast Campus

Convenor

Key dates

Course start date
29 October 2018
Last day to add a course
11 November 2018
Last day to drop a course without financial penalty (Census date)
25 November 2018
Last day to drop a course without academic penalty
23 December 2018

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (71277) Open Wednesday 10:00 - 11:50
Weeks 1, 4, 6
G16 1.08
Clinical Sciences 2
Gold Coast Campus
Class Availability When Where Notes
You must attend one Workshop
Workshop (71280) Open Friday 14:00 - 15:50
Weeks 1 - 4, 6, 8
G06 3.28
Academic 2
Gold Coast Campus
Wednesday 14:00 - 15:50
Weeks 2 - 3, 8
G06 3.28
Academic 2
Gold Coast Campus
Workshop (71279) Friday 12:00 - 13:50
Weeks 1 - 4, 6, 8
G42 3.05
Griffith Business School
Gold Coast Campus
Wednesday 12:00 - 13:50
Weeks 2 - 3, 8
G42 3.05
Griffith Business School
Gold Coast Campus
Workshop (71278) Open Friday 10:00 - 11:50
Weeks 1 - 4, 6, 8
G42 3.05
Griffith Business School
Gold Coast Campus
Wednesday 10:00 - 11:50
Weeks 2 - 3, 8
G42 3.05
Griffith Business School
Gold Coast Campus

Convenor

Key dates

Course start date
29 October 2018
Last day to add a course
11 November 2018
Last day to drop a course without financial penalty (Census date)
25 November 2018
Last day to drop a course without academic penalty
23 December 2018

Please view the full class and additional timetable information for Department of Marketing

Class Availability When Where Notes
You must attend this Lecture
Lecture (71282) Open Monday 11:00 - 12:50
Weeks 1, 4, 6
N78 0.11
Sir Samuel Griffith Building
Nathan Campus
Class Availability When Where Notes
You must attend one Workshop
Workshop (71285) Thursday 16:00 - 17:50
Weeks 1 - 4, 6, 8
N76 1.05
Campus Heart Building
Nathan Campus
Monday 16:00 - 17:50
Weeks 2 - 3, 8
N53 -1.21/22
Willett Centre
Nathan Campus
Workshop (71284) Open Thursday 13:00 - 14:50
Weeks 1 - 4, 6, 8
N76 1.05
Campus Heart Building
Nathan Campus
Monday 13:00 - 14:50
Weeks 2 - 3, 8
N76 1.04
Campus Heart Building
Nathan Campus
Workshop (71283) Open Thursday 11:00 - 12:50
Weeks 1 - 4, 6, 8
N78 -1.11
Sir Samuel Griffith Building
Nathan Campus
Monday 11:00 - 12:50
Weeks 2 - 3, 8
N78 -1.11
Sir Samuel Griffith Building
Nathan Campus